Tuesday, August 5, 2008

Buying a Life

Westfield Riccarton. August 2008.Ajr
I spent this morning roaming around Westfield Riccarton – Christchurch’s biggest shopping mall - while I waited for computer repairs and I was reminded again of the rampant consumerism that rules modern life. It’s not about plain old shopping anymore; it’s all about lifestyle by association. You only have to look at the giant posters on the outside of the mall complex to see that. What I want to know is, when did we all become so gullible as to believe a ‘purchased lifestyle’ would solve all our problems and make us instantly happy?

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